SABIC GROWS IN BRAND VALUE AND REMAINS SECOND MOST VALUABLE GLOBAL CHEMICAL BRAND FOR THE SECOND YEAR IN A ROW
28/01/2024
SABIC’s brand value has risen to US$ 4.89 billion in 2024, marking a 3.7% increase and underscoring the company’s increasingly favorable perception among its relevant target groups. SABIC continues to hold the second position in the chemicals industry for the second year in a row.
Abdulrahman Al-Fageeh, SABIC CEO, commented, “The strength of our global brand is a clear reflection of our collaborative business approach and dedication to nurturing enduring relationships with our customers. We are steadfast in providing market-leading solutions while ensuring that sustainability remains integral to our economic value creation and growth strategy—acknowledged once more by our strong brand valuation.”
This significant achievement comes despite the challenges faced by the chemical sector worldwide last year. This has motivated the company to work on highlighting its pivotal role in adopting best practices in the chemical industry and solidifying its status as a leading innovator. These efforts have culminated in an increase in the value of its brand, towards achieving its vision of becoming the preferred world leader in chemicals.